Below are four examples of what are commonly referred to as "Hype Videos" that are played before the starting lineups are announced or the teams take the field/court. I led the production of these throughout all phases, from preproduction to filming and editing along with delivery for different video board aspect ratios and formats.
Above is an example of what a portion of my preproduction workflow for this kind of shoot would look like. Below are some more examples of this kind of video for other sports teams at Northern.
These personalized videos for individual athletes are used when announcing starting lineups, during the game when the respective player makes a "big play", or even on our social media channels like Twitter to accompany a live update tweet on game action.